Learn the fundamentals of Canva and how to create polished, professional communications quickly and efficiently. This introductory session will cover essential tools, design basics and practical tips for creating graphics, flyers, presentations and other school communication materials.

Explore practical strategies for communicating about school bonds and levies clearly, accurately and effectively. Presenters will share lessons learned, outreach ideas and approaches for helping communities better understand funding measures and district needs.

Stay informed about current trends, challenges and best practices related to public records requests in Washington schools. This session will highlight common issues, evolving expectations and practical considerations for responding accurately, efficiently and transparently, followed by a Q&A with attorney Jason Brown.

Build stronger relationships with local media and feel more prepared when reporters come calling. Learn practical strategies for pitching stories, responding to media inquiries, preparing spokespeople and helping positive district stories reach a broader audience. The session will include a Q&A with local television and newspaper reporters, offering participants an opportunity to hear directly from members of the media and ask questions about coverage, relationships and story selection.

Take your Canva skills to the next level by exploring artificial intelligence and advanced design tools. Learn ways to streamline content creation, generate ideas and create more engaging school communications while maintaining consistency and quality.

Explore how artificial intelligence can support school communications work, from brainstorming and drafting to productivity and workflow efficiencies. This session will also address responsible use, accuracy and practical considerations for incorporating AI into everyday communications.

Strong communication starts within an organization. Explore strategies for keeping employees informed, connected and engaged while improving communication between departments, leadership teams and staff across a school district or educational organization.

Move beyond guesswork by using data and research to guide communication decisions. Learn how analytics, audience feedback and other insights can help determine what to communicate, when to communicate and which strategies are most effective.

Strengthen your social media presence with practical ideas for creating engaging, accessible and effective content. Explore strategies for planning posts, increasing engagement, telling stronger stories and making the most of limited time and resources.